Director of Growth, Wellness

About The Position

The Director of Growth will be responsible for developing and executing a strategy to find, mature, and close 7-8 figure enterprise sales goals for Vi. This key role will be responsible for demonstrating the ability to source, nurture and close enterprise deals with industry-leading organizations, being a critical part of the company’s leadership and overall business success. This role will focus on selling our products, Vi Engage and Vi Activate, targeting larger accounts and enterprises, but also with the ability to evolve and support additional business initiatives. This role requires a proactive hunter profile, capable of lead generation and creatively engaging with large-scale accounts. For the Wellness vertical specifically, this leader will focus on expanding Vi’s presence into VC-backed, high-growth D2C and Ecommerce wellness brands beyond legacy fitness accounts. 

Key Responsibilities

• Build and maximize Vi’s revenue engine by driving sales pipeline, lead generation, and product marketing/Go-to-Market best practices
• General management of full sales cycle including prospecting, lead generation, full sales cycle, and deal closing
• Build a new sub-ICP from the ground up for the Wellness/D2C vertical, including target account lists, use cases, case studies, and messaging/market fit
• Partner closely with the Product team to provide market feedback and iterate on product-market fit for the Wellness/D2C vertical
• Become a product expert and internal champion for clients as we improve our products
• Create, with the assistance of our design team, the creative assets required to sell
• Provide accurate and detailed forecasts/pipeline tracking
• Provide feedback to Vi SVP on strategic initiatives and sales optimization
• Ability to build and motivate peers and team members around a shared vision over time, including engaging a communication and listening strategy to improve the team members’ experience
• A trusted advisor to the Executive Leadership Team

What We’re Looking For 

• Strategic individual contributor with 8+ years in the enterprise technology domain
• Experience closing $1M+ ARR deals, ideally in AI or technical platforms
• Experience within a startup environment, Series A, B, etc.
• “Whale Hunters” who are capable of finding, maturing, and closing large 7-figure deals with large enterprises
• Skilled in reading the room and adapting strategy, product offering, and business case accordingly
• Consultative, thoughtful, able to navigate multistakeholder sales 
• Excited to operate as strategic sales IC (there is opportunity for this to grow into more)
• Hungry, self-driven, and problem solvers at heart
• Experience selling agentic, SaaS, or marketing technology solutions to D2C/Ecommerce brands preferred but not required
• Nice to have: Consulting experience in firms such as Bain, Accenture, McKinsey, Deloitte, PwC, etc. and/or A+ banking firms such as Goldman, Morgan Stanley, JPM, etc. is advantageous